Adding and Editing Products
Learn how to add products to your menu
What Are Products?
Products are the individual menu items that customers browse and order from. Each product belongs to a category and includes details like name, description, price, and optionally an image and allergen tags.
Products are the heart of your digital menu. Well-presented products with appealing descriptions and photos encourage customers to explore your offerings and place orders.
Adding a New Product
Step 1: Navigate to the Category
- Go to Branches in the sidebar
- Select the branch you want to manage
- Click the Menu tab
- Find the category where you want to add the product
Step 2: Open the Product Form
- Within the category, click the Add Product button
- The product creation form will open
Step 3: Fill in Product Details
Complete the following fields:
Product Name
Enter the name of the dish or item as you want it displayed to customers.
- Be clear and descriptive: "Grilled Salmon with Lemon Butter" instead of just "Salmon"
- Use the name your customers know and expect
- Include preparation style if relevant: "Pan-Seared", "Wood-Fired", "Hand-Cut"
Description
Write a brief but appetizing description of the product.
- Mention key ingredients: "Tender chicken breast marinated in garlic and herbs, served with seasonal vegetables"
- Highlight what makes it special: "Our house specialty since 2015"
- Keep it to 1-3 sentences
- Avoid overly long descriptions that customers will skip
Price
Enter the price for the product.
- Use the currency configured for your branch
- Enter the price as a number (e.g., 24.90)
- Make sure prices are accurate and up to date
Product Image
Upload an image to showcase the product visually.
- Click the image upload area or button
- Select an image file from your computer
- The image will be uploaded and previewed
Products with images receive significantly more attention from customers. Invest in good food photography whenever possible.
Step 4: Save the Product
- Review all the information
- Click Save or Create
- The product will appear in the category
Editing an Existing Product
To update a product that already exists:
- Find the product in the menu editor under its category
- Click on the product or the Edit button
- The product edit form will open with the current details
- Make your changes to any of the fields
- Click Save to apply the updates
Common Reasons to Edit
- Updating the price due to cost changes
- Improving the description for clarity or appeal
- Replacing the product image with a better photo
- Adding or updating allergen information
- Correcting typos or inaccuracies
Deleting a Product
To remove a product from your menu:
- Find the product in the menu editor
- Click the Delete button or trash icon
- Confirm the deletion when prompted
Deleting a product is permanent. If you want to temporarily remove a product, consider updating its name to indicate it is unavailable, or note that it will be completely removed from the customer menu.
Reordering Products
The order of products within a category affects how customers browse your menu. Place your best items strategically.
How to Reorder
- Within a category, hover over the product you want to move
- Click and hold the drag handle
- Drag the product up or down within the category
- Release to place it in the new position
- The new order saves automatically
Strategic Ordering Tips
- Most popular items first - Place best-sellers near the top where they catch attention immediately
- High-margin items prominently - Position items with better margins where they are most visible
- Group logically - Keep similar items close together (all grilled items, all pasta dishes)
- Specials at the top - Feature daily or weekly specials at the beginning of a category
How Products Appear to Customers
When customers view your digital menu, each product is displayed with:
- Product name in a clear, readable font
- Description below the name with ingredient and preparation details
- Price prominently displayed
- Image (if uploaded) shown alongside or above the product details
- Allergen and dietary tags as small icons or labels
Mobile Display
Since most customers access your menu on their phones:
- Product names should be concise enough to display on small screens
- Descriptions should be short enough to read without scrolling
- Images are automatically resized for optimal mobile display
Regularly scan your own QR code on a mobile phone to see exactly how your products look to customers.
Product Photography Tips
Good photos make a significant difference in how appealing your menu items look:
Basic Tips
- Use natural lighting when possible
- Shoot from a 45-degree angle for the most appetizing view
- Keep the background clean and uncluttered
- Show the dish as it would be served to a customer
What to Avoid
- Dark or blurry photos
- Cluttered backgrounds with other items visible
- Photos taken from directly above (unless it is a flat-lay style)
- Images that are obviously stock photos
Consistency
- Try to maintain a consistent style across all product photos
- Use similar lighting, angles, and backgrounds
- This creates a cohesive and professional-looking menu
Best Practices
Writing Effective Descriptions
- Lead with the most appealing aspect of the dish
- Use sensory words: "crispy", "tender", "fresh", "smoky"
- Mention cooking method: "slow-roasted", "wood-fired", "hand-rolled"
- List key ingredients customers care about
- Avoid generic descriptions like "very tasty" or "delicious"
Pricing Strategy
- Keep prices updated as your costs change
- Ensure pricing is consistent with your brand positioning
- Round prices to avoid awkward numbers (24.90 instead of 24.87)
Regular Maintenance
- Review your product list monthly
- Remove discontinued items promptly
- Update photos when you change plating or presentation
- Refresh descriptions periodically
Next Steps
Learn how to add allergen and dietary information to your products for customer safety and transparency.
See also: Allergen and Dietary Tags for adding important food safety information to your products.